
Extraordinary results require extraordinary circumstances. That was the real story of Makerfield. The local and regional party understood this was less about the label and more about the name. Andy for Us said all the posters. Keir Starmer stayed away, but he was very much present as a ghastly shade to be exorcised. The Burnham campaign were the plucky insurgents versus a clueless, careless Westminster. "Are you voting for Andy?" was the scripted canvassing question Labour supporters took to the doorstep, putting distance between him, his personality and standing, and the embarrassments of government. Burnham's political weight isn't thanks to his charisma, which he has in bucket loads compared with the voids around the cabinet's table, but his record. Once again demonstrating that political science isn't rocket science, ensuring the little things are seen to be done and are felt to be done is the root of Burnham's popularity. Riding subsidised, reliable buses into the city centre one can see the new wealth flowing into Manchester. The optics of 21st century Labourism are cranes dotting the skyline, the continued vibrancy of the city as a leisure destination and cultural capital, and getting the homeless off the streets and into accommodation. In reality, Burnham's much touted Manchesterism is a vibe consisting of localist Croslandism, a property boom, and frequently declared intentions to help the most vulnerable. But for enough Mancunians this is enough. Being seen to be successful and cultivating an impression that Andy is on their side won Burnham the seat.
To be fair to Makerfield's new honourable member, Burnham's two victory speeches, at the count and Friday's rally, show an understanding of the hows and whys of his win. His message about Makerfield being typical of London's neglect of the north is consistent with past positions. Most famously his populist and popular show downs with Boris Johnson on Covid restrictions. But the real rub is the emphasis he placed, in both speeches, on this by-election victory being his - and Labour's - last chance. Surely, Burnham must be aware that rowing back from his soft left persona in the opening weeks of the campaign is pregnant with the potential of political ruin, as a slippage in his approval rating attests. Burnham talks a good game with frequent verbal broadsides against trickle down economics and 40 years of Thatcherite abandonment. But will his actions match the impressions he's spent the last five weeks encouraging?
That depends on which Andy Burnham turns up on Number 10's doorstep, or puts a showing in should Starmer and/or others insist on a summer-long leadership contest. If Burnham is to thrive, if Labour is to survive, it means - incredibly - taking its cue from Lisa Nandy. "The era of centrist governments are over", she apparently declared at the Makerfield count. She's right. Labour's salvation lies in understanding its voter base, its coalition, and acting accordingly. Labour must marginalise its right wing, who are supplicants to the tech and finance oligarchies. And the party must learn how to think again. Makerfield spoke on behalf of this country's social democratic majority. They know "their" government can't work miracles, they're not expecting loaves and fishes, but they do expect to have a sense that it has their backs. That Labour politicians care about the people who put them there. They expect Labour to work toward building a better life for everyone, not just for a few MPs and advisors at the top of the party tree, and the rich people who pay for them. This is the instruction the electorate have issued to Andy Burnham. He, and the party, would do well to heed it. Otherwise ruin awaits.
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